Our Process

See how we scale your brand—completely hands-off.

1. Source

We connect you with influencers whose audience actually matches your ICP, not just creators who look good on paper. You review a curated shortlist and choose exactly who represents your brand. No surprises, no random placements, full control stays with you.

2. Execution

Every piece of content goes through you before it goes live. We manage the full process, handle creator communication, and make sure everything is on-brand and compliant. Once you give the green light, we take it from there and monitor performance around the clock.

3. Scale

When content performs, we don't just let it sit. We can boost top-performing posts, repurpose creator content into UGC for your paid ads, or build an always-on creator program that keeps your brand consistently in front of your audience. Whatever makes sense for where you are.

FAQ

We use a combination of specialist tools and manual vetting to identify creators whose audience matches your ICP, not just their follower count. You get a curated shortlist to choose from, so you always have final say on who represents your brand.

Every campaign includes a brand revision stage specifically for this. You review all content before it goes live, so your legal and compliance team can flag anything before it reaches your audience.

 

Typically 2-3 weeks from confirmed brief to live content, depending on creator availability and your internal review process.

We track engagement, reach, click-through, and where trackable, conversion data tied to your campaign goals. You get clear reporting on what’s actually working, not just vanity metrics.

Yes, completely. Every piece of content is sent to you for review and approval before anything is published. Nothing goes live without your sign-off.

Primarily LinkedIn thought leaders, YouTube/IG/TikTok, newsletter writers, and podcast hosts with audiences relevant to your space. We match creator type to your specific ICP and campaign goal.

We source and present a shortlist of creators, you select who you want, we brief and manage the full content production, handle your revision round, and take it live once approved. From there we monitor performance and report back.

Both. We work with brands on single campaigns to test and validate, and with brands that want an always-on creator presence that keeps them consistently visible to their audience. Most clients start with one campaign and build from there.